The internet has made it possible for everyone to earn money just based from the quality of their thoughts.

You can create something out of your thoughts and be paid for it.

This career path is called many names—solopreneur, one-person business, but I like to call it being a creator.

It's a very viable path in today's digital era.

The traditional path—go to school, get a degree, get a job, retire at 60—is not the only path to take anymore, and it's actually a very poor comparison against the creator path.

Most people have a limiting belief that their interests and thoughts are not worthy to be created into something because it's not interesting enough.

Most people are not exposed and are not aware of what's truly possible.

You think that that kind of lifestyle is out of reach for someone like you. Your limiting beliefs are telling you that.

In this letter, we will talk about:

• How to go from being a consumer to being a creator

• How to monetize what you create

• Why most people never even think about being a creator

• Let's start with that last point.

The Fallacy Of Traditional Education

Most people don't know how to learn.

They've never been taught how to learn.

What they've been taught is how to become useful for somebody else.

If you don't know how to learn, then you can only do things that somebody already understands how to do.

Today's traditional education is very outdated. It's still heavily influenced by the Prussian Education System—which if you don't know, is designed to create obedient workers and soldiers. It's the very reason why most schools rarely produces independent thinkers.

Think about a product on an assembly line. Their shape are predetermined and they all go through a line to fit a specific mold, not much different than the first one on the line—and they're all created to serve one specific purpose.

To be useful to someone else other than themselves.

It's why most people spends 4 years practicing a skill, learning about its theories and concepts, preparing for a job that won't even use half of those skills—and then struggle to fit in the environment because everything they knew were just theoretical concepts.

Real education doesn’t end with a degree—it’s a continuous process of curiosity and self-improvement.

It's very crucial to realize this especially in today's day and age where access to information has never been easier.

You could spend 3 months and learn a skill on the internet what you would spend 4 years in school.

You could pursue your curiosity, think of a project relevant to that curiosity—possibly one that solves other people's problems, learn the skills necessary to create something about it, share it with the world, and get paid doing it.

But first you have to realize your value.

Here’s how.

The Value Of Being You

The idea that you don't have any value to share with the world is completely false.

You've solved your own problems, you've achieved a goal for yourself.

That alone, is value.

You're not realizing it because you undervalue yourself. You undervalue yourself because you're not appreciated.

In school, you earned an average score to a test, you passed, but still your parents and teachers said you should've earned a higher score.

In your job, you worked overtime to finish something that you're doing and to make it perfect, but your employer said someone else did it in less time and that you should be faster next time.

Most jobs value speed over quality, and results over efforts. And this tends to hide away the achievements you've worked hard for in the shadows.

The value you provide doesn't get acknowledged by those around you and this leads you to think that you're not valuable at all.

Believe me, you are.

Your Uniqueness Is Irreplaceable

Most humans will be replaced.

With AIs only getting better and better, most skills will be replaced and that in turn results to most humans being replaced too.

But your own uniqueness won't be.

Each and every single one of us is unique.

There will never be another one exactly like you.

The way you see the world, your perspective, your beliefs, your values, your principles, and everything that makes you you is your superpower. It's unique to you and no one else can copy you. Especially not AI.

If value is given to things that are limited like masterpieces by renowned artists, or signed documents that changed the world's trajectory, the historical, ancient tools and relics of our ancestors—from that context, all of us are valuable just because of our own uniqueness. Just because we are the only ones of our version in this whole planet.

Once you genuinely internalize that, you will never doubt your value ever again.

Unique perspectives, beliefs, and values have changed people's lives and is only going to continue changing more people's lives.

Make it your own responsibility to share yours with the world. Most people are lost, and your unique insights have the potential to show them the direction they need.

Share it.

Monetizing Curiosity

A person finds the most fulfillment by following their curiosity.

Curiosity, if pursued for a long enough time and given some form of tangible result that satiates an extrinsic motivation—turns it into passion.

Passion—if aligned to a greater purpose like impacting the world positively or even just impacting lives outside of your own—gives meaning to your life. It becomes your life's purpose.

There is nothing more enjoyable than dedicating your life in pursuit of your purpose.

This is how you do what you love and enjoy—and get paid while doing it.

But not all curiosities get paid. The key is to find the intersection between your curiosity and purpose.

1) So What Curiosity Should You Follow?

I cannot dictate what your curiosities and purpose should be.

I can only help guide you on your path to look for the intersection.

Here’s how I found mine:

1) I listed down 5–15:

• The skills that I have and/or want to get better more at.

• My interests and things I want to learn more about.

• The hobbies that I do on a daily basis.

2) From the list, I picked the things that I think is monetizable.

If you have no idea if something is monetizable, you can research more about it (Google is your best friend).

3) Then from the the things that I picked, I picked 3–5 the things that I can imagine myself doing everyday and can't live without.

That's your monetizable curiosity. Now you need to align it with a greater purpose.

Finding your purpose requires an extra effort on your mind. Again, I can't really dictate to you what your purpose should be because I am not the one living your life.

The best way I've found to do this is:

1) Think of a problem you'd want to solve in the world. (Poverty, world peace, hunger, health & fitness, etc.)

2) Think of a problem you've solved for yourself or people close to you.

3) Ask yourself, if you were given the chance, would you want to share your solution to other people that needs it?

4) If yes, align it with the problem you've listed from number 1. If no, keep thinking for new ones.

I suggest you really take your time with this as this will be your life's purpose. This is the turning point where your life will have meaning. You don't want to get this wrong. Imagine the frustration of pursuing your purpose you thought was your purpose but was not.

2) Public Journaling

When I say public, I meant social media.

Share everything you learn and learning.

1) Post everyday on social media about the topics you want to talk about (around 3–5 posts).

2) Engage with the people that engage with your posts.

3) Have conversations with them about the topics you're talking about.

This is how you'll attract like-minded people to you.

This is how you can keep chasing your curiosities, learning more about it, and build an audience revolving around the things that interests you.

3) Now what should you do after building an audience?

1) You solve their problems.

You do that by solving your problems and sharing it with them.

You might ask, why your problems?

If you’ve successfully built an audience around your curiosities, your problems are their problems too. Most of those people are walking on the same path as you’re walking, and most of them are behind you. So the problems you’ve solved for yourself will help the people behind you.

By sharing it with them, you make them think that you're the guy to go to whenever they encounter challenges.

It positions you as an authority.

It could be any problem regarding the topics you talk about. There are times where you might think that your solution is a very beginner level solution—it is and it's okay. It's very important to think that 90% of your audience are beginners. Never let your mind be clouded by this limiting belief that your solution won't resonate with your audience just because you think your audience knows a lot, trust me they don't.

Share your solutions.

2) Take them into your newsletter.

If you're not familiar what a newsletter is, it's basically a platform where you can capture your audience's emails (usually from a different source like a landing page).

There are a lot of ways to capture an email. You can directly take them into a newsletter subscribe page, or capture it by giving them a free resource like a lead magnet in exchange for their emails.

You'll be plugging these subscribe page and/or lead magnet links under your top performing post of the day—which is my next point, the CTA. (if you're interested, I teach everything about this on the Creator Starter Pack program that I'm working on—it's not out yet though as I am still working on it, but you'll be one of the first ones to know about it as long as you're receiving these emails).

3) The Call to Action (CTA).

The CTA is what you want your audience to do after solving their problems or intriguing them and making them resonate with your topics on your posts.

It's a link that redirects them to your landing page, newsletter page, or lead magnet page. From there, you'll have a form that will capture their emails which will add them into your newsletter/email list or you’ll have a product/service which they can buy.

4) What Do You Do On Your Newsletter?

It's where you'll make money.

It's in your newsletter where you'll promote your offer (products and/or services).

You don't want to do that on your social media posts, because your social media posts are mainly used for attracting your ideal audience and taking them in your newsletter. And you won't be attracting much of your ideal audience if you're selling there, they don't know you yet, so their first impression of you will be a salesman who's just trying to sell them something. You don't want that.

But one important thing to note is—you also don't want to be literally just promoting your offers here.

1) You want to educate them and nurture them.

In here, you can go deeper to your topics, add more depth, authenticity, and authority to your position.

It's here where they'll solidify their impression of you as the real go-to person when it comes to their interests and problems.

2) Seamlessly plug your offers.

After educating them, you MUST always be plugging your offers (if any) to your newsletter.

Don't be afraid to.

Always remember, if you don't ask, you don't get.

If you want to monetize your curiosities, this is how you do it.

If you're afraid of sounding like a salesman, don't be. Because you'll be educating them first and solving their problems already before you even sell. It's one the reasons why you should sell in your newsletters and not in your social media posts—because social media posts are short-form by nature and there's not enough time, attention, and connection to be able to go deeper into education and solution.

And a plus factor—they already have some form of trust in you, it's why they're even there receiving your newsletters. They trusted you enough to let you have their emails. Use that trust to build more trust and monetize.

This is the path of the creator.

The path where you can follow your curiosities, turn it into your life's purpose, build your business around it, and live your life with meaning and freedom.

– James

P.S.

As I stated above, being a creator has never been more viable in this day and age. In fact, there are lots of creators out there already, but not all of them are succeeding. A lot of them quit within their first 6 months and it's because they don't have the clarity needed to stay on the path and keep going.

On the Creator Starter Pack program that I'm working on—I break down the ONLY knowledge you'd ever need for your first 12 months of being a creator. It'll give you the clarity without the unnecessary information that a lot of 'coaches' give and the reason why a lot of beginners get overwhelmed and quit. It's the knowledge I'm using and will be using to build my own creator business for the next 12 months and beyond.

Again, it's not out in public yet but you'll be the one of the first ones to know when it is as long as you're receiving these emails. So stay tuned.